5 Shortcuts to More Google Reviews

We’ve talked before about how to improve the quality of your Google Reviews, and that's still the most important thing to do. But do you know what’s better than having a handful of glowing Google reviews? Having a truckload of them of course!


So let’s dive into some quick and easy things you can be doing to get even more of those rave reviews.


Understand What is Required

Understand What is Required


Before doing anything else, make sure you know what it is you’re asking customers to do for you. If you ask for a Google review, and a customer asks how, you need to know the answer. The process is short, but you can never assume that they know what to do.


For anyone who needs a refresher, the process goes: Open Google, Search for your business, open your Google My Business listing, open the reviews, click “Write a review”, then tell the world how much they love you.


Equip yourself with the knowledge you need to answer any questions they may have. Remember that when it comes to your business, you’re the expert everyone looks to.


Make Sure to Ask

Make Sure to Ask


Going to repeat ourselves here, but it’s important we do so. The most important thing you can do for your reviews is ask for them.


At the end of a positive interaction, ask your customer if they mind leaving you a Google review. Stress that it’s quick and easy to do, and that it would help you out a lot. If they’ve had a great experience with you, they’ll likely be very pleased to help you out.


Whenever the time seems right, just go ahead and ask. And remember, keep it personable, keep it friendly. That’s the key to getting a positive response to your request.



Put a Link on Your Website or Social Media

Put a Link on Your Website or Social Media


What’s even better than providing customers with simple to follow instructions? Allowing them to skip the instructions entirely by giving them a direct link. 


A link directly to where they can leave you a Google review allows them to skip straight to the part they agreed to, advertising your business. So the next question is where exactly to put this link.


On your Social Media you can make a post with your link and request occasionally, but it’s good to have a permanently available link on offer. On your Facebook Business page, in your pinned tweet, or on your profile page wherever else you have a presence.


If you’re looking to place a link on your website, the contact page is the most likely candidate. It’s where people go to get in touch with you, it’s the most likely place they’ll be if you’ve got them on the phone.


In your header or footer is also a great place to put a Google review link, both will be available on every page of your website.


Put a Link in Your Email Signature

Put a Link in Your Email Signature


Your email signature is an often untapped resource that you can be making use of to promote your business. It allows you to always be asking, and remember, that’s the most important you can do.


This trick ensures you’ll never miss an opportunity to capitalise on a great interaction with a client.



Show Off Your Existing Reviews

Show Off Your Existing Reviews


One last trick you can easily employ is to show off the reviews you already have. This gets people thinking about Google reviews, and can prompt them to think about leaving you one of their own.



As always, Social Media is a useful tool for this. Pluck out a few nice reviews here and there to show off on your platform, and make sure to thank the kind person that left it for you.


You can also create a space on your website to show off your reviews, whether it’s a homepage slideshow, a sidebar, or an entire dedicated reviews page.


However you choose to go about, make sure to include a link alongside them so they can leave a review of their own.


That’s all it takes, with these 5 easy tricks you can start greatly increasing the number of valuable reviews your business has to show off. So what are you waiting for? Get out there and start collecting those reviews!

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